Last week, something extraordinary happened: we witnessed a full-scale social media meltdown unfold before our very eyes. Amy’s Baking Company in Arizona recently featured on the infamous Gordon Ramsay’s Kitchen Nightmares where they were...
POST BY: Sarah Verrall
The growth of mobile connectivity and the demand for better designed online spaces has resulted in consumers expecting all digital interactions to be easy; they want their experience personalised and the ability to access information anywhere at any...
POST BY: Sarah Verrall
Last Friday the Pomegranate team took part in a game training session run by Matt and Dan from The Game Trainers. We had an incredibly productive 4 hours; we learnt some great new ways to enhance our in-house...
POST BY: Sarah Verrall
Video marketing has shown a dramatic increase in both popularity and effectiveness as a marketing tool over the last few years, with this trend expected to continue beyond 2013. Video is the second...
POST BY: Sarah Verrall
Duct tape is essentially a roll of sticky tape often used for sealing cardboard boxes. Exciting? No, not really. So how have Duck Tape (the company behind the infamous Duct Tape) managed to rack up over 5...
POST BY: Sarah Verrall
Two British parents recently received a £980 refund from Apple after their son racked up a massive bill buying virtual donuts in the iPad game The Simpsons: Tapped Out. This is not the first time such a...
POST BY: Sarah Verrall
We are happy to present the second paper from our 'Inside Series!' This issue focuses on the 'Holy Grail' of social media marketing: measuring ROI. For our in depth insights into the problem read on....
POST BY: Sarah Verrall
Gamification guru Gabe Zichermann recently published an article entitled ‘Bitcoin: The First Universal Loyalty Program Currency.’ Gabe argues: “if there was a virtual currency that could be easily...
POST BY: Sarah Verrall
We have recently started a new series of articles named 'Inside Series', that will give you some insights into the interesting topics we are currently working on.
The first issue of this series is ready to...
POST BY: Sarah Verrall
ArmorActive officially launched the Voto app for iPhone on the 23rd January 2013. Voto works as a polling app by allowing users to post a series of pictures, with friends then able to vote on their favourite by simply double...
- 1 of 10
- ››
