Cake rounded off 2011 in style, propping up seats at the MRS awards dinner in a spangly west end hotel.
We may have borrowed our Dad’s tuxedos for the occasion and at least one of us had horrendously inappropriate footwear, but we had proper invitations and held our heads up high as nominees for the Virginia Valentine award for...
http://www.contentmarketinginstitute.com/2012/01/most-common-white-paper-promotion-mistakes/
Check out this great article on using white papers to help your business generate leads. A white paper will only...
This article is a must read for anyone who wants to engage with their customers via the Twittersphere. A study based on 43,000 responses to Tweets found precisely what people love and hate about microblog posts so pay close attention!
To create the most effective communication on Twitter it's time to stop posting mundane and...
We consider ourselves pretty lucky to have clients who let us get creative and in the right circumstances push their marketing boundaries. So when Drakes told us they wanted to enter their new website for the Hospitality website awards we were just happy they were so pleased.
When the Drakes site was actually nominated for the award...
Pom labs were out last night attending a Tempero hosted event within the whitewashed walls of Mint Digital’s splendidly on trend warehouse/design space/office/place for men with cardigans and beards to hang out. We sat and we listened, drank some beer, ate some sandwiches and took some notes.
What we loved about the evening was...
Classic game turned into a modern concept. Simple but fun little viral.
Pomegranate and Pomegranate Lab are excelling in understanding the application of Gamification within both business and retail environments. Our view is simple enhance the experience and drive retained engagement.
With this passion we are driven to bring to our viewers and friends, a constant stream of the latest discoveries...
Playing zombie tag in a basement at nine in the morning was befitting of the upcoming holiday but by far the least interesting thing we partook in on the 27th of October.
Being at the Games for Brands 2011 conference put us in touch with over 60 experts in the gaming industry as well as numerous business owners and...
Game Mechanics, those intrinsic elements of the best games, are something Gen Y has grown up with.
Now they are consumers they simply expect the same quality from every product, service and brand they subscribe to.
This article was originally written by Toby Beresford and he does a succinct job of defining the simpler...
