23 July 2009
Ice cool on the big shoot day
Despite massive advances in technology, organising a photo shoot is still a huge challenge in terms of good old fashioned resourcefulness.
There's an inspirational location to source, a busy photographer to track down, moody models to cast, a well-connected stylist to chase... never mind brainstorming the all important creative concept. And it all has to happen perfectly on one day - and on budget.
However, our client Jacks of London barbers took resourcefulness to another level that day.
Somehow Sue and Emma managed to get an ice cream van to come to the back end of an industrial estate in Neasden for a well deserved 10 min shoot break.
We still don’t know how they did it!
