Strategem

Strategem is the latest addition to the Pomegranate group. This new dedicated service division has been established to cater for the growing demand in comprehensive online strategy.

The team of e-marketers and digital strategists has been constructed to offer an extremely powerful advantage to any online consumer-driven operation.

The teams objectives are simple: to provide depth and insight for the implementation of the most effective and impactful audience targeting and customer influence techniques.

Applications currently undertaken include:

Ecommerce / Online shopping
Product catalogues:
Lost leader measurement
Product proliferation
Cart drop off
Upselling and cross selling platforms
Multi-channel strategies
Profiled content delivery techniques
UGC - User Generated Content / reviews systems

SEO / SEM
Online Advertising
Paid Search
Natural Search
Affiliates
Strategic partnerships

CRM and Loyalty channels
Data capture methods
Cross media - Integrated loyalty schemes
Subscription based incentives
Profiled emarketing delivery
Mobile integration systems
Customer magazines - Online and offline publication
View our loyalty model.

Community sites - consumer influence
Closely monitoring the latest in community integration tools, i.e Facebook and Amazons direct recommendations link and the newly released Affiliate Window offering from Facebook.

Contact us for more information on our services or contact us on: 020 7336 7322.