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Web 3.0

Everybody in our business – that crossover area between marketing and digital strategy - wakes up and wonders ‘what’s next, what have I been missing while I had to go through the inconvenience of sleeping? John Straw,digital strategist, All About Brands plc explains more.

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Demystifying the digital world

At Pomegranate we like to try and keep things simple, so to help demystify the digital world Pomegranate have produced a Jargon Buster Tool which transforms tech speak into plain English.

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Successful email content

Creating the ultimate promotional email is quite a challenge. With the constantly changing application rules and security issues becoming ever tighter, is there a simple answer to using the medium for reaching your audience?

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Is social networking influencing retail sales? 

Two recent studies have looked at the impact that other internet users have on shoppers when making their purchasing decision

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The balance of good web design

Good web design is imperative if you want to ensure that most of the first time visitors to your site turn into long term customers..

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How to increase the size of your database 

This article looks at building, maintaining and growing a profitable email databases… 

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So when exactly is the best time to send?

The factors you should consider when choosing the broadcast time of your campaigns, to help maximise the return on email marketing for your business. 

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