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At Pomegranate our experienced team is built from working with businesses across the spectrum of hungry startup’s through to established mainstream brands. Whether your business needs strategic guidance, to businesses that need help in utilising available possibilities in digital, to large enterprises that reached a ceiling and are in search for growth.

To research and define the framework that balances business objectives with customers needs.

With current advancements in technology, it’s never been easier to set up a beautiful looking eCommerce site. Equally, it’s never been this hard to stand out against the noise.

Aesthetics is just one piece of the puzzle in creating a memorable and engaging experience that customers want to repeat. We go beyond building features and functions by infusing into the hearts and minds of the people.

By truly understanding the desires, the needs, and emotions behind customer behaviour we uncover the untapped opportunities, the hidden barriers and the areas of improvements that considerably enhance your commercial success.

Our approach then ensures the balance between your commercial objectives and customer desires. Such visibility allows us to build emotionally driven experiences that attract the right audiences, converting them from window shoppers into repeatedly paying customers and achieve long-term growth.

  • eCommerce UX audit
  • Retail ethnography and webnography
  • Personas and user journeys
  • Targeted traffic generation and analytics
  • Value driven retention and loyalty build
  • Brand identity and differentiation
  • Zones of influence
  • Issue analysis & untapped commercial opportunities

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Define ways to improve your business.

To create an impactful strategy prioritised on highest commercial impact.

Working hand-in-hand with our clients is the lifeblood of driving practical solutions. The decision phase we run focuses on ensuring you receive a realistic plan that is driven to achieve results. We develop prioritisation criteria built around understanding budgets, resources and time to deploy. This approach means we establish the most efficient roadmap for lean growth.

Our team of eCommerce strategists, performance marketing experts, brand planners, commercial analysts and entrepreneurs with over 100 years of combined experience in building successful online businesses provide the needed support and expertise in putting the strategy to reality.

  • Business critical drivers
  • Implementation roadmap
  • Technology evaluation
  • eCommerce strategy 
  • Agile testing programme

Need help with strategy?
Ask us any questions, and our strategists will help.

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To rapidly build and test the most meaningful user experience touchpoints.

At Pomegranate we offer holistic platform and technology agnostic consulting and implementation for forward-thinking retailers. Our focus is to provide tailored solutions that are most suited for our client needs. The agile methodology eliminates technicals risks and defects allowing us to build fast and at scale.

  • Unbiased platform experts
  • eCommerce experience design
  • Responsive sites
  • Performance marketing
  • Conversion rate optimisation
  • Perpetual site optimisation and support

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