Hello, we are Pomegranate, the digital user experience agency.

We fuse function, emotion and design to create meaningful user experiences that achieve business goals.

Some recent work


Lloyds TSB

Generating brand awareness by increasing customer participation


Alpaca Farm

Taking edutainment to the next level



Reconnecting Redland with the British homeowner


Virtual London Bridge Museum

Bringing the living bridge back to life



Creating memorable tourism experiences

What we do

We help businesses understand, plan, design and optimise their user journeys.

People have freedom unlike ever before, consuming digital content and services, when they want, where they want and on whichever device they choose. If brands are to achieve their business objectives it is vital they place importance on designing user journeys that combine ‘no fuss’ functionality with emotional stimulation. This is where we can help.
Insight & Understanding

Insight & Understanding

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Planning & Prototyping

Planning & Prototyping

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Design & Development

Design & Development

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Optimise & Refine

Optimise & Refine

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How we work

Whether we are asked to help businesses scope and prototype new digital products, design mobile first strategies or optimise existing digital user experiences, success is achieved when four key elements are considered.

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Hate forms? Contact Duncan directly, he loves a chat.

Duncan Thomas Duncan Thomas Head Of Innovation

Call: 020 7336 7322 Email: duncan[at]pomegranate.co.uk Connect: LinkedIn

Don't miss out on CX news!

Our thoughts on user experience…


What Does ‘Customer-Centric’ Mean?

The term customer-centric is pretty self-explanatory, however we can elaborate on its interpretation. Wikipedia’s definition of user-centered design is a helpful start: “User-centred design (UCD) is a framework of processes (not restricted to interfaces or technologies) in which the needs, wants, and limitations of end users of a product, service or process are given extensive attention at each stage of the design process.”

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UX in The City 2016

On March 31 and April 1, a two day conference and event about UX was held in Oxford, at the Said Business School – UX in The City. As a Digital User Experience agency, we couldn’t miss this amazing learning opportunity and so attended both days of the conference which was aimed at discovering new trends in UX, sharing our own experiences and comparing them with other UX professionals from all over the world.

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