Hello, we are Pomegranate, the digital user experience agency.

We fuse function, emotion and design to create meaningful user experiences that achieve business goals.

Some recent work


Alpaca Farm

Taking edutainment to the next level.



Reconnecting Redland with the British homeowner.


Virtual London Bridge Museum

Bringing the living bridge back to life.

What we do

We help businesses understand, plan, design and optimise their user journeys.

People have freedom unlike ever before, consuming digital content and services, when they want, where they want and on whichever device they choose. If brands are to achieve their business objectives it is vital they place importance on designing user journeys that combine ‘no fuss’ functionality with emotional stimulation. This is where we can help.
Insight & Understanding

Insight & Understanding

Find out more >

Planning & Prototyping

Planning & Prototyping

Find out more >

Design & Development

Design & Development

Find out more >

Optimise & Refine

Optimise & Refine

Find out more >

How we work

Whether we are asked to help businesses scope and prototype new digital products, design mobile first strategies or optimise existing digital user experiences, success is achieved when four key elements are considered.

Have a challenge you need help with? Tell us more...


Your name (required)

Your organisation

Your email address (required)

Your Message

Just in case you're not human!


Hate forms? Contact Duncan directly, he loves a chat.

Duncan Thomas Duncan Thomas Head Of Innovation

Call: 020 7336 7322 Email: duncan[at]pomegranate.co.uk Connect: LinkedIn

Our thoughts on user experience…


5 examples of gamification done right

Whether it’s in a working or a personal environment, we have all been subjected to the process of gamification. Whilst many of us might not know what gamification means, the reality is that gamification practices have been around for decades, we just didn’t know what to call it.

So what is gamification?

Read more


The UX tools we use at Pomegranate

Our clients and peers often ask us one of the most popular questions in the industry – “What do you use for…”. We don’t have a simple prescription for each project and we are regularly incubating new tools in our test lab.  The selection below will give you insight into ‘the what do we typically use’ question.  Here is the winning team from our toolset:

Read more


Job Opportunity – UX Designer

We are looking for a User Experience Designer to join Pomegranate. You will be working in our UX design team helping with creating innovative solutions for product strategies and experience. The successful candidate will have the opportunity to work with some of the biggest and best known brands from our varied and exciting client portfolio.

Read more